When I’m not working on customer retention, I enjoy working on my car restoration projects, which allowed me to gain a deeper understanding of mechanical engineering. Additionally, I am developing an email address validation tool to further my understanding of email deliverability.
I am a 28-year-old data-driven marketeer counting 8 years of professional experience in customer retention.
I have a proven track record of developing effective strategies that increase customer loyalty and engagement. My approach is rooted in data analysis, experimentation, and a deep understanding of consumer psychology. I have worked on a wide range of projects, from developing personalized email campaigns to implementing retention-focused product features.
My ultimate goal is to help businesses build long-lasting relationships with their customers, driving sustainable growth and improving brand reputation.
By implementing DMARC, businesses can protect their brand reputation, improve email deliverability, and increase customer trust. DMARC compliance can also help businesses comply with regulatory requirements such as GDPR and HIPAA, which require organizations to protect sensitive information from unauthorized acces.
Keep existing customers engaged and loyal to a brand, thereby reducing churn rates and increasing revenue. By providing exceptional customer experiences and delivering value beyond expectations, retention strategy builds trust, strengthens relationships, and creates brand advocates.
Marketing automation enables businesses to automate and optimize their communication channels providing a seamless and engaging experience for customers. This means greater scalability and efficiency in marketing efforts, minimising manual efforts while delivering timely, relevant content to customers across multiple channels.
I work closely with email marketers to ensure that their emails are reaching their intended audience. This involves analyzing email metrics, identifying deliverability issues, implementing best practices, and providing guidance on how to improve email deliverability. Without it, your messages will end up in the spam folder or worse, not delivered at all, which can negatively impact your brand reputation and ultimately your bottom line.
